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#1 28-10-2017 04:03:30

billtao
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Date d'inscription: 05-04-2017
Messages: 904

Kobe Bryant's new obsession? Dominating the business world

At all hours of the night, Bryant is texting and listening to the latest returns from one of the companies he's Khris Middleton Youth jersey invested in. He's putting in hours like he did on the basketball court. The same wiring that made him push his game to the limits has Khris Middleton Youth jersey him focusing on board rooms when the rest of the world is sleeping.
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"Text at 3 in the morning, and he responds a minute later," said Mike Repole, founder and chairman at BodyArmor, a sports drink brand that Bryant invested in in 2014. "That's when I realized he was as psychotic as I was. I don't think either of us sleep."
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"We are obsessive," Bryant said. "We wouldn't want to be doing anything other than what we are doing. That's where obsession comes in -- when you care about something 24 hours a day."
In 2013, Bryant teamed up with investor Jeff Stibel to partner on investments. Three years later, the two announced a $100 million media, tech and data fund. Bryant says there's nothing to talk about or celebrate until they cash out of some of the companies they've invested in, which include a real estate data and analytics company and a restaurant reservation brand. But how hands-on Bryant is can be seen with BodyArmor.
Last week, he attended the National Association of Convenience Stores conference in Chicago. Athletes who go to conferences are usually there to take pictures and sign autographs. Bryant will take a picture, but only after he's briefed on who he's being introduced to. Then he'll deliver his take on why this drink is different.
Bryant hasn't just been along for the ride of BodyArmor's growth from $3 million in sales in 2012, when he first http://www.officialpadresshop.com/authe … ersey.html started talking about a deal, to the nearly $200 million today. He has contributed significantly, whether it be through storytelling, writing or inserting his former athlete's perspective on a product. He has also been dreaming every day to take a piece of the pie from the stalwarts in the category: Gatorade and Powerade.
And it's more than that. Bryant's brain can process only being No. 1 in the space, and he already has a year (2025) for when he hopes BodyArmor tops the sport drink giants.
"I told him from the start: Only one out of 100 brands make it and that we had a 1 percent chance," Repole said. "What was sick about it was that somehow made him more excited." "When I was a kid, I had plenty of people telling me what the odds were for me to make the NBA," Bryant said. "Worse than these."
Bryant is a Khris Middleton Youth jersey gifted writer and storyteller, http://www.authenticmlbgiantsstore.com/ … ore-Jersey and he has more experience with advertising and marketing than most know. For years, while still playing, Bryant was a major partner in California-based ad firm Zambezi, but he chose to keep it quiet.
"The sports industry is very competitive," Bryant said. "If everyone knew I was http://www.officialbaseballcardinalssto … dez_Jersey part of an agency, I'm not sure we would have got the business that we won."In 2009, when Bryant was in the NBA Finals, Zambezi wrote an ad for Dwight Howard and vitaminwater that ran during the games. "I wrote that s---," Bryant said.
His "Obsession is Natural" philosophy was turned into a BodyArmor commercial that he wrote and voiced earlier this year. His "Dear Basketball" poem that he penned for the Players Tribune at the start of his last season was turned Khris Middleton Youth jersey into an animated short and has been critically acclaimed. He won't say the word "Oscar" because he doesn't want to jinx it, but odds are he has already thought of whom he'd thank.

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